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50th anniversary celebrated for Hello Kitty, with Sanrio's market cap at $6.8bn and ongoing global success in revenue.
Hello Kitty, created by Sanrio, celebrates its 50th anniversary, continuing to generate substantial revenue globally.
Initially designed as a vinyl coin purse illustration, the character's simple design has led to its enduring popularity across various products and collaborations.
Sanrio's market cap has surpassed $6.8 billion, driven by CEO Tomokuni Tsuji.
Upcoming projects include a Warner Bros movie and a new theme park in China, indicating Hello Kitty's lasting appeal.
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El 50 aniversario se celebró para Hello Kitty, con la tapa del mercado de Sanrio en $6.8 mil millones y el éxito global en ingresos.