Jumia partners with Hepsiburada to offer Turkish brands on its platform in North Africa.

Jumia, a major African e-commerce platform, has partnered with Turkey's Hepsiburada. This collaboration will allow Hepsiburada to offer its private label products and selected Turkish brands on Jumia, enhancing the shopping experience for North African consumers. The partnership seeks to leverage both companies' strengths to improve product offerings and expand engagement in key African markets, while Hepsiburada aims to grow its global presence.

October 30, 2024
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