2024 Trump campaign launches first Snapchat ad, targeting Gen Z and millennial voters.

Former President Trump's campaign has launched its first Snapchat ad for the 2024 election cycle, aimed at Gen Z and millennial voters. This move follows significant investments by President Biden and Vice President Harris on the platform. The ad features Trump asking, "Who needs to vote?" referencing a viral moment from a 9/11 memorial. Snapchat, with 100 million U.S. users, is seen as crucial for reaching younger voters in this election.

October 26, 2024
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