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flag Hindustan Unilever reports 4% net profit decline, 2% sales increase for Q2 due to slowed urban demand amid food inflation.

flag Hindustan Unilever (HUL) has reported a 4% decline in net profit and a modest 2% increase in sales for the September quarter, primarily due to slowed urban demand amid rising food inflation. flag The company is shifting focus to rural markets, which show signs of recovery. flag HUL plans to implement price hikes to offset rising costs and will separate its ice cream division due to its low margins. flag Overall, HUL's performance reflects broader trends in India's FMCG sector and consumer behavior.

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