Cineplex appeals $38.9M fine for alleged deceptive online ticket pricing, including hidden booking fees.
Cineplex, Canada’s largest cinema chain, is appealing a $38.9 million fine from the Competition Tribunal for allegedly deceptive online marketing practices. The Tribunal sided with the Competition Bureau, which claimed Cineplex misled customers by not immediately displaying full ticket prices, particularly a $1.50 booking fee for non-members. Cineplex denies these allegations, asserting that customers are informed of fees and can avoid them by buying tickets in-person.
October 24, 2024
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