Indian entertainment industry loses Rs 22,400 crore due to piracy, with 63% attributed to streaming platforms.
In 2023, the Indian entertainment industry incurred losses of Rs 22,400 crore due to piracy, with 51% of consumers accessing pirated content. Streaming platforms were the largest contributors, accounting for 63% of these losses. A report by EY and IAMAI highlighted the need for stronger regulations and collaborative efforts to combat piracy, particularly in Tier II cities, where access to authorized content is limited.
5 months ago
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