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Glance partners with Swiggy Instamart to launch a one-tap purchase feature for CPG brands, increasing sales by 10%.
Glance has teamed up with Swiggy Instamart to launch a one-tap purchase feature on its smart lock screens, enabling users to order and pay directly.
This initiative targets over 230 million active users in India, enhancing brand visibility and engagement for consumer packaged goods (CPG) companies.
Initial results show a 10% average increase in sales for participating brands, leveraging user data for optimized marketing efforts.
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Glance se asocia con Swiggy Instamart para lanzar una función de compra de un solo golpe para las marcas CPG, aumentando las ventas en un 10%.