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GM partners with Barclays US Consumer Bank for card issuance, targeting summer start, and acquiring existing credit card portfolio.
General Motors (GM) has partnered with Barclays US Consumer Bank to make Barclays the exclusive issuer of the GM Rewards Mastercard and GM Business Mastercard in the U.S., starting next summer.
This collaboration aims to enhance GM’s customer loyalty program, allowing cardholders to earn rewards on new GM vehicles, including electric models.
Barclays will also acquire the existing credit card portfolio from the current issuer.
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GM se asocia con Barclays US Consumer Bank para la emisión de tarjetas, el inicio de verano y la adquisición de la cartera de tarjetas de crédito existente.