Clemenger BBDO launches "Long Way for a Beer," a YouTube series featuring Australians in Far North Queensland, promoting Great Northern Brewing Co. and highlighting national beauty.

Clemenger BBDO has launched "Long Way for a Beer," a six-episode YouTube series featuring iconic Australians in Far North Queensland. Each episode highlights guests undertaking challenging adventures in remote locations, followed by campfire discussions and beer sharing. The campaign, aimed at enhancing the Great Northern Brewing Co. brand and its cultural significance, seeks to reconnect audiences with Australia's natural beauty and promote the beer's status as a national icon.

October 13, 2024
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