Retailers release holiday collections early due to demand and pandemic-related supply chain disruptions.

Retailers are launching holiday collections earlier than ever, responding to consumer demand for seasonal products. Stores like Bath and Body Works, Whole Foods, and Krispy Kreme are introducing festive items weeks before the November 1 holiday shopping season, a trend accelerated by pandemic-related supply chain disruptions. This shift aims to cater to shoppers seeking joy during uncertain times, with many retailers expanding seasonal flavors throughout their stores.

October 13, 2024
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