Revolution Bars Group rebrands as The Revel Collective, reflecting its diverse portfolio, effective October 14.

Revolution Bars Group plc will rebrand as The Revel Collective Plc, effective October 14. The name change reflects its diverse portfolio, including brands like Revolución de Cuba and Peach Pubs. The restructuring, approved in August, aimed to cut property costs and extend lending, following site closures and challenges in the bar industry. CEO Rob Pitcher expressed optimism about the new direction and focus on stakeholders.

October 11, 2024
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