India to lead Asia & Oceania A2P RCS market, generating $544M revenue.

A report by Infobip forecasts that by 2029, India will lead the Asia & Oceania region in Application-to-Person (A2P) Rich Communication Services (RCS), generating $544 million in revenue. Global A2P RCS traffic is expected to quadruple, reaching $4.2 billion in revenue. India's high Android penetration, projected at 90% in 2024, will contribute significantly to this growth, with an estimated 254 million A2P RCS users by 2029.

October 10, 2024
6 Articles