PVR-INOX partners with Khushi Advertising for a five-year exclusive advertising agreement in South India.

PVR-INOX, India's largest cinema operator, has partnered with Khushi Advertising Ideas Pvt. Ltd. for a five-year exclusive agreement to enhance cinema advertising in South India. This collaboration aims to leverage the region's growing cinema market, which experienced a 36% growth last year and is projected to grow by 12% this year. The partnership seeks to strengthen PVR-INOX's market share and improve advertising experiences across its extensive network.

October 09, 2024
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