TECNO and Lay Zhang launch "Unstoppable Step" campaign to motivate Southeast Asian youth, offering prize giveaways for shared dream-pursuit stories.

TECNO and global ambassador Lay Zhang have launched the "Unstoppable Step" film to motivate Southeast Asian youth to pursue their dreams. This campaign reflects TECNO's "Stop At Nothing" ethos and features Lay's journey, emphasizing resilience in the face of challenges. Launched on Lay's birthday, it invites young people to share their own stories on social media for a chance to win prizes, aiming to foster a deeper connection with the region's youthful demographic.

October 07, 2024
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