South Korean Mercedes-Benz dealers trained to claim exclusive use of CATL battery cells amid battery supplier investigation.

South Korean Mercedes-Benz dealers have been trained to state that the automaker exclusively uses CATL battery cells in its electric vehicles, as per the 2023 EQ Sales Playbook. This focus on battery suppliers follows an August fire incident involving a vehicle with Farasis Energy batteries, which damaged over 100 cars and a parking garage. Mercedes-Benz Korea is under investigation for allegedly misleading customers about its EV battery sources.

October 07, 2024
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