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flag 8.2 million camping-related posts on Xiaohongshu indicate a surging popularity of camping in China.

flag Camping is surging in popularity across China, with colorful tents populating forests, lakes, and beaches since early summer. flag Enthusiasts like Wu Xintao enjoy weekend trips to parks and campsites. flag By August, over 8.2 million camping-related posts appeared on Xiaohongshu, a lifestyle platform. flag As of April, China had around 166,000 camping businesses, with 19,000 new enterprises registered recently, reflecting a growing outdoor culture.

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