2023 Toyota Highlander, a midsize family SUV, sold nearly 170,000 units despite a 24% sales decline.

The Toyota Highlander, a popular midsize family SUV, sold nearly 170,000 units in 2023, maintaining its lead over rivals like the Honda Pilot and Kia Telluride despite a 24% sales decline. The fourth-generation model, featuring a hybrid version with strong fuel efficiency (35 mpg combined), offers three-row seating but is criticized for limited power and space compared to competitors. The launch of the larger Grand Highlander may have influenced the sales drop.

October 02, 2024
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