Greenpeace sues Fonterra, alleging misleading "100% NZ grass-fed" label on Anchor butter due to palm kernel usage.

Greenpeace Aotearoa is suing New Zealand's Fonterra, claiming the dairy co-operative misleads consumers with its "100% New Zealand grass-fed" label on Anchor butter. Greenpeace argues that up to 20% of the cows' diet includes imported palm kernel, linked to deforestation and environmental harm. The organization labels the claim as "greenwash," while Fonterra, the world's largest palm kernel importer, defends its practices, stating it sources responsibly.

September 29, 2024
5 Articles