71% of consumers prefer a £2.50 one-time return fee over price hikes, per ZigZag's survey.
A survey by returns expert ZigZag indicates that 71% of consumers prefer a one-off £2.50 fee for returns instead of price hikes on items. Conducted with 2,000 participants, the study suggests that paid return policies are more sustainable and avoid issues like fraud and environmental harm linked to free returns. The survey highlights a consumer shift towards accepting fees as a practical solution for retailers facing rising costs.
September 30, 2024
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