Electric vehicle startup Rivian, valued at $11B, plans to compete with Tesla, starting with luxury models and offering more affordable ones.
Rivian Automotive is emerging as a potential competitor to Tesla in the electric vehicle market. Currently valued at $11 billion, Rivian plans to start with luxury models before offering more affordable options under $50,000. High customer satisfaction suggests strong demand. If the company can navigate industry challenges and execute its strategy effectively, it may present a promising investment opportunity for those willing to be patient, despite inherent risks.
September 28, 2024
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