Omnicom acquires LeapPoint for enhanced marketing lifecycle performance and digital transformation capabilities.

Omnicom has acquired LeapPoint, a digital advisory firm focused on enhancing marketing lifecycle performance. This acquisition aims to bolster Omnicom's content supply chain capabilities and reinforce its leadership in digital transformation. LeapPoint, an Adobe Gold Solution Partner, specializes in automating workflows and improving collaboration, enabling Omnicom to provide comprehensive content solutions that help marketers deliver personalized experiences efficiently.

September 27, 2024
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