Levi Strauss may not meet $10B sales target by 2027 due to rising cost of living affecting Western consumers.

Levi Strauss & Co. has warned it may not meet its $10 billion sales target by 2027 due to challenges, including the rising cost of living affecting Western consumers. The company reported net revenues of $6.2 billion for the year ending November 2023, consistent with the previous year. CEO Michelle Gass suggested a reassessment of goals, while finance chief Harmit Singh indicated that the timeline for achieving the target may be extended by a few years.

September 24, 2024
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