Motorola launches #FlipTheFOMO campaign for Razr 50 flip phone, targeting Gen Z on Instagram.

Motorola has launched the #FlipTheFOMO campaign to promote the Razr 50 flip phone, targeting Generation Z by redefining "fear of missing out" into creative empowerment. Developed by Barcode Entertainment, the campaign leverages social media, particularly Instagram, with over 400 creators showcasing the phone's features. The Razr 50 features a 3.6-inch external display and underwater protection, available on Amazon starting September 20 for Rs 49,999.

September 20, 2024
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