Indian firm Infloso launches AI marketer "Molly" for autonomous campaign management.

Infloso, an Indian marketing tech firm, has launched "Molly," the first AI marketer designed to autonomously manage marketing campaigns. Utilizing machine learning and real-time data, Molly optimizes strategies and enhances brand engagement across various languages. With over 1 million users and significant industry interest, the AI aims to transform marketing by functioning like a full team, highlighting the growing importance of AI in customer engagement and campaign effectiveness.

September 18, 2024
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