At DMEXCO, Google introduced AI-driven enhancements for Google Ads campaign management, including new features and expanded language support.

At the DMEXCO digital marketing conference, Google introduced AI-driven enhancements for campaign management in Google Ads, including improved control over campaign lifecycles. New features encompass a conversational experience for search campaigns, automated image editing, and keyword blocking in Performance Max. Additionally, Google is expanding language support for its AI tools to German, French, and Spanish, aiming to optimize advertising processes for a broader range of users globally.

September 18, 2024
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