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Campbell Soup Company rebrands as "The Campbell's Company" to expand product offerings and aims for 2%-3% organic growth.
Campbell Soup Company announced it will rebrand as "The Campbell's Company," reflecting a shift toward a broader range of packaged foods, including snacks and sauces.
During its Investor Day, the company outlined plans for organic sales growth of 2%-3% and significant cost-saving measures.
Despite facing weak demand amid inflation, Campbell aims for growth in its Goldfish snacks line, which it expects to be its largest brand by fiscal 2027.
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Campbell Soup Company se renombre como "The Campbell's Company" para expandir las ofertas de productos y apunta a un crecimiento orgánico del 2% al 3%.