2022 Congressional elections hinge on "ticket-splitters" influencing House and Senate control.
In the upcoming Congressional elections, "ticket-splitters"—voters who choose different parties for president and down-ballot races—are poised to be crucial in determining control of the House and Senate. As both chambers face potential flips, candidates must cultivate unique brands that prioritize local issues and bipartisanship while avoiding partisan attacks. This shift reflects the growing influence of national politics over local concerns, making outreach to ticket-splitters vital.
September 03, 2024
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