In August, US consumer sentiment among Democrats improved after VP Kamala Harris joined the presidential race, resulting in a 67.9 index increase.

In August, US consumer sentiment, particularly among Democrats, saw a significant boost after VP Kamala Harris joined the presidential race, according to a study by the University of Michigan. The index rose to 67.9, reflecting improved short-term and long-term economic outlook for Americans. The consumer sentiment shift aligned with historical trends, where party-in-power supporters usually view the economy more favorably than the opposition. Harris's entry into the race increased Democrats' hopes of winning the White House, with polls showing her leading or tied with Trump in key battleground states.

August 30, 2024
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