2021 Australia's News Media Bargaining Code led tech giants to consider countries adopting tech taxes targeting digital services to address content payment issues.
The News Media Bargaining Code in Australia, implemented in 2021, required tech giants Google and Meta to compensate news publishers for content distribution. Following its global impact and opposition from tech companies, countries are considering a tech tax targeting digital services to address content payment issues. Tech taxes could potentially address shortcomings of bargaining codes, such as power imbalances and lack of journalism spending requirements, but face challenges in public support, fair allocation of funds, and potential government misuse. Tech companies historically oppose taxes, adding more resistance to a tech tax than bargaining codes.
August 29, 2024
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