QBE Insurance and Sydney Swans launch a 38-year partnership OOH campaign during the Toyota AFL Finals, featuring Isaac Heeney and tram wraps.

QBE Insurance and Sydney Swans launch an Out-of-Home (OOH) brand campaign celebrating their 38-year partnership during the Toyota AFL Finals. The Core Agency-led campaign features player Isaac Heeney and wraps Sydney's trams in QBE's signature cyan colors. The celebration honors the resilience and passion of both the Swans and their fans, and invites fans to join the journey through the QBE Swans Hub for a chance to win prizes.

August 27, 2024
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