BigBasket launches 500-600 dark stores for quick commerce model, focusing on BB Now vertical for rapid delivery.

BigBasket, India's largest e-grocery platform, is embracing the quick commerce model to meet growing demand for rapid deliveries. The BB Now vertical, which accounts for over 50% of its sales, will be the platform's main focus, with plans to deploy 500-600 dark stores nationwide to streamline delivery of groceries and non-grocery products. The company aims to generate $1 billion of its projected $1.5 billion in sales this financial year through BB Now's quick commerce services.

August 27, 2024
75 Articles