81% of US Protestant churchgoers consider Christian movies effective evangelism tools: Lifeway Research survey.

81% of US Protestant churchgoers view Christian movies as effective evangelism tools, according to Lifeway Research's September 2023 survey of 1,008 respondents. 72% intentionally watch movies with Christian messages, with 68% having watched a Christian film in the past year. Non-denominational Christians were the most likely to watch both Christian (77%) and secular (60%) movies.

August 25, 2024
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