UK supermarket sales increased 5.5% YoY in August due to warm weather and holiday purchases, with ice cream, mineral water, and soft drinks seeing significant growth.
UK supermarket sales rose 5.5% YoY in August, driven by warm weather and holiday purchases, leading to increased ice cream (+38%), mineral water (+32%), and soft drinks (+14.3%) sales. Suncare (+49%) and hay fever remedies (+42%) sales also saw growth. Despite market leaders Tesco, Sainsbury's, Lidl, and Waitrose gaining market shares, Asda faced a 6.4% sales drop and a 1.3 percentage point loss in market share. Food price inflation stands at 2.3%.
August 21, 2024
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