Morrisons and Asda plan to remove self-checkout tills and increase staff presence at manned tills based on customer feedback.
Morrisons and Asda plan to remove self-checkout tills and increase staff presence at manned tills, based on customer feedback and concerns about the balance between self-service and manned tills. Morrisons CEO Rami Baitieh stated that the company went "too far" with self-checkout technology, leading to an increase in shoplifting and dissatisfaction among customers, especially those with full trolleys. Asda is investing £30m to increase staff at checkouts, while Morrisons will review the balance between self-checkouts and manned tills in around 20 stores in the first wave. Both supermarkets aim to enhance customer experience and address concerns related to staffing and customer service.
August 19, 2024
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