Bata India expects consumption revival due to e-commerce growth and festive season demand.

Bata India anticipates a consumption revival in the next quarters, driven by e-commerce growth and festive season demand. CEO Gunjan Shah attributes the current sluggish consumption to temporary factors and views e-commerce as a significant driver for growth in the digital economy. Bata plans to expand online sales, store renovations, and apparel range, and aims to open 13 new exclusive outlets for its athleisure brand 'Power' by 2024.

August 18, 2024
9 Articles