SEVENTEEN, BTS, and Stray Kids led South Korea's August male idol group brand reputation rankings, with SEVENTEEN having a 31.32% increase since July.

Boy groups SEVENTEEN, BTS, and Stray Kids led South Korea's August brand reputation rankings for male idol groups, according to the Korean Business Research Institute. SEVENTEEN ranked first with a 31.32% increase in their brand reputation index since July, followed by BTS and Stray Kids with a 132.86% rise in their score for the same period. The rankings were based on consumer participation, media coverage, interaction, and community engagement data from July 10 to August 10.

August 10, 2024
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