575 Morgan Stanley interns surveyed, 93% own iPhones, 4% prioritize AI features when buying.

575 Morgan Stanley interns were surveyed, revealing 93% own iPhones, yet only 4% list AI-powered features as top priorities when buying new phones. Apple's AI technology, "Apple Intelligence", is expected to boost sales, with analysts predicting Gen Z will embrace AI over time. Despite slower adoption, Apple's loyal customer base can drive sales as they further integrate AI into devices.

August 09, 2024
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