On World Lion Day, South African NGOs launch a campaign to end the captive lion industry that fuels illegal big cat bone trade.
On World Lion Day, South African NGOs launch the "You're Killing Them Softly" campaign, urging an end to the commercial captive lion industry, which fuels the illegal international trade in big cat bones. The industry involves approximately 8,000 lions and thousands of other big cats on 350 lion farms in South Africa. The NGOs call for a detailed implementation plan with time-bound goals to end this industry and extend the ban to all captive big cats.
August 08, 2024
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