Auntie Anne's launches "Knead: Eau De Pretzel" perfume for purchase starting August 13, inspired by its pretzel scent.

Pretzel chain Auntie Anne's has launched a perfume called "Knead: Eau De Pretzel," inspired by the aroma of its buttery pretzels. The perfume features notes of buttery dough, salt, and sweetness, aiming to recreate the nostalgic scent associated with the brand. Available in 1-ounce and 3.4-ounce bottles, the perfume will be available for purchase from August 13 at New York's first Pretzel Parfumerie in Soho and from August 14 on Auntie Anne's website, with prices starting at $25 for a 1-ounce bottle and $45 for a 3.4-ounce bottle.

August 06, 2024
10 Articles