DAZN partners with Tradable Bits to offer interactive activations and rewards for viewers in Taiwan.

DAZN, a sports streaming platform, has partnered with fan engagement tech provider Tradable Bits to enhance telecasts for viewers in Taiwan. The partnership aims to boost viewer engagement by creating interactive activations before, during, and after sports events, with fans scanning QR codes for rewards like prizes, merchandise, and game tickets. Tradable Bits will design, manage, and deploy the interactive program using its proprietary CRM platform for acquiring, analyzing, and activating fan data.

August 04, 2024
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