Apple forecasts AI-driven iPhone upgrades to recover from sales slowdowns, especially in China.
Apple expects more iPhone upgrades due to new AI features, as it forecasts a recovery from recent sales slowdowns, especially in China. The tech giant believes these AI enhancements will encourage customers to upgrade their devices, marking a promising period for the company. In its third-quarter earnings report, Apple announced better-than-expected iPhone sales and projected further gains, relying on artificial intelligence to attract buyers. China sales, while disappointing, fell less than expected, and Apple is preparing for a significant software upgrade for the iPhone this fall, which includes AI features and is expected to be their biggest upgrade yet.
August 01, 2024
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