Havas Media Australia promotes Alastair Baker to Chief Planning Officer, focusing on client-centric approach and hyper-personalised solutions.

Havas Media Australia promotes Alastair Baker to the newly-created role of Chief Planning Officer. The move comes after the company's evolution to the Havas global strategy and a €400m investment in data, technology, and AI. In his new role, Baker will focus on developing a local client-centric approach and unlocking the full potential of converged capabilities, enabling hyper-personalised solutions for marketers.

July 30, 2024
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