Top Japanese camera brand introduces new film camera for nostalgic young fans.

Top Japanese camera brand introduces new film camera aimed at 'nostalgic' young fans. Keita Suzuki leads tours in Japan, where young analogue photography enthusiasts use vintage cameras, sharing their lush retro-looking snaps online. The growing trend inspires the brand to create its first new film model in two decades, as more young people prefer the experience of winding the film, looking through the viewfinder, and releasing the shutter.

July 25, 2024
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