In Q2 2024, Apple's market share in China dropped to 14% due to increased competition from Chinese rivals like Huawei.
Apple's market share in China dropped by two percentage points to 14% in Q2 2024, according to Canalys, due to increased competition from Chinese rivals like Huawei, whose shipments surged 41% YoY. Overall, China's smartphone shipments rose by 10%. Huawei climbed from third to sixth place in China's smartphone market, with domestic vendors Vivo, Oppo, and Honor leading the market.
July 25, 2024
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