Doritos launched a coffee-flavored chip in Australia for daily giveaways and a pop-up event.
Doritos launched a limited-edition coffee-flavored chip in Australia, offering an "all-in-one solution" for the afternoon slump. The new flavor, available through daily giveaways on social media from 3 to 14 July, was promoted with a pop-up Doritos Coffee Cart at Sydney's Wynyard Station on 14 July, giving away the last 100 packs of the first batch. Tongue-in-cheek outdoor ads guided Sydney residents towards the pop-up.
July 25, 2024
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