During the pandemic, WhatsApp Business API helped small businesses increase revenue and customer growth.

During the pandemic, WhatsApp became a crucial tool for businesses, including small-scale companies, to sell and strengthen customer relationships. Brands like Workshop Leeway, Chillies & Garlic, and Best Value Wholesale Reddy leveraged WhatsApp Business API to manage customer interactions and sales, resulting in doubled revenues and customer growth. The platform facilitated automated workflows connected to e-commerce platforms and CRMs, helping brands save time and increase revenue.