KINESSO and Vudoo launch "ShopNow," an always-on commerce media solution combining activated media and shoppable ad technology.
KINESSO Commerce and Vudoo announce the launch of "ShopNow," a global, always-on commerce media solution. The partnership combines KINESSO's activated media with Vudoo's advanced shoppable ad technology, making content shoppable across the open web. IPG Mediabrands' Dedicated Commerce Unit unveils the end-to-end solution, providing KINESSO clients with greater visibility into the consumer journey.
July 22, 2024
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