Google reverses plan to remove third-party cookies from Chrome, introducing user-controlled privacy settings.
Google reverses plan to remove third-party cookies from Chrome, introducing a new user experience that allows users to make informed choices about their privacy settings. This change addresses concerns from the UK's Competition and Markets Authority and comes after considering feedback from various stakeholders, including regulators, publishers, web developers, and the advertising industry. Google's Privacy Sandbox initiative will continue to be developed alongside regulators, publishers, and privacy groups.
July 22, 2024
27 Articles