China's Hainan province develops domestic durian industry for rural revitalization, with potential $500M export to China via frozen durian from Vietnam.

China's Hainan province boosts domestic durian industry, contributing to rural revitalization. China, the world's largest durian importer, began large-scale farming in 2019. Despite this, Vietnam's year-round harvesting season offers a competitive advantage. A protocol for exporting frozen durian to China is expected soon, potentially generating $500M in revenue. China and ASEAN member states have established the China-ASEAN Durian Science and Technology Innovation Alliance, aiming for cooperation in technology, innovation, and market promotion.

July 21, 2024
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