Lizol, India's top floor cleaner, completed its #TestWhatYouTrust challenge, comparing top 10 phenyl brands in an ISO-certified lab.

Lizol, India's top floor cleaner, completed its #TestWhatYouTrust challenge, which saw over 2 lakh entries from consumers nationwide. The campaign, featuring Vijay Verma as brand ambassador, invited participants to nominate phenyl brands for scientific testing against Lizol. The top 10 nominated phenyls were compared in an ISO-certified lab, challenging consumer trust in phenyls, as the strong smell is often mistaken for superior germ-killing efficacy.

June 28, 2024
4 Articles

Further Reading